Wool Buttercup
Soft Shell WB102

£130 RRP PER M2 INC VAT
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width 5m
backing Action
fibre 100% Wool
Suitability Heavy Domestic, Rugs
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Other colours

Morning Mist WB103
Cool Slate WB104
Gentle Oyster WB101
Warm Grey WB105
White Linen WB100

Buttercup Soft Shell combines the calming presence of earthy tones with a dreamy wool loop texture for a look to last the ages. A failsafe design choice, this warm neutral is inspired by the grace and beauty of a seashell – natural and nude with a decorative hint of pink. Timelessly classic, a little added texture offers a contemporary look and feel, which works perfectly against neutral palettes and more adventurous schemes alike. 

 

With a nod to its natural construction, the Buttercup collection is designed to bring joy and simplicity to any interior scheme. Expertly crafted from pure New Zealand wool, its fibres are soft yet substantial, never lacking in long-standing durability. Much like a wildflower meadow, Buttercup carpets are heavenly in texture and appearance, yet able to endure a wide range of environmental conditions. At the end of their lifespan, the natural fibres are also biodegradable, just like their wildflower counterpart. 

 

Of course, pure wool also brings unparalleled warmth and breathability, creating a healthy atmosphere in your home by trapping allergens and balancing humidity. Meanwhile, Buttercup Soft Shell offers a beautifully neutral hue that evokes the endless beauty of the coast, complete with warm rosy tones inspired by the cockles you collected as a kid.


FAQs

Buttercup is suitable for installation in a bedroom, dining room, living room, hallway and on stairs.

The pile content of Buttercup is 100% New Zealand Wool.

The total pile weight of this carpet is 1550g/m².

Buttercup has a total height of 10.4mm.

The tog rating of our Buttercup collection is 1.7

As a rule of thumb the combined tog rating of the underlay and carpet should be no more than 2.5 Togs. Tog ratings are important as the UFH needs to be able to radiate the heat through the flooring covering. Consider an underlay with no more than 0.8 togs to allow the heat to transfer from the subfloor with ease. This allows you to focus on the carpet providing comfort and style to your home. 

Yes, Buttercup has been treated with moth repellent treatment.

There is an option to add Intec stain protection onto your order. Intec is a water based formula which can be applied to your carpet or rug before dispatch. It forms an invisible shield around every fibre which resists the absorption of stains and dirt, helping to prolong the life of your Crucial Trading product. Intec is environmentally friendly and will not alter the colour or texture of your floorcovering.

We would recommend always using an underlay, for added comfort underfoot and longevity.                                                Vital Combination Underlay is made from 100% recycled wool and jute felt with a backing of recycled vehicle tyres. With a thickness of 11mm it is suitable for all areas of the home and features good sound and thermal insulation, perfect for domestic wool floorcoverings.

Vital Double Stick Underlay is suited to wool, sisool, sisal, jute, coir and seagrass products and offers superior, long-lasting performance with added recovery from indentations. Available in 6.5mm or 9mm thickness for higher traffic areas in both residential and commercial installations.

A huge part of the appeal of our natural floorcoverings is more than just their inspirational aesthetic. To appreciate their tactile quality, you really need to see them up close. You can order up to five free samples of our carpets and rug borders, so you can be sure your selection is both the perfect feel and colour.

Yes. All of our products are available as wall to wall broadloom carpet and to be made into a bespoke rug or runner.

Rugs and runners can be finished with single or double borders, with or without piping. The standard amount of border showing on the rug surface for a single border type is approximately 55mm. If your chosen design has a double border, for example a Cotton Chenille Inner and Linen Boucle Outer, the joint border width will be approximately 110mm. We can offer a 30mm and 80mm border options, please discuss this further with your retailer.